Business Week also seems taken with the number of first time Mac purchasers and Apple's recent rise in revenue.
Has Steve Jobs finally figured out how to market his product to the masses?
Meanwhile, Apple's recent addition of Boot Camp...will only help close the deal with other potential switchers. In case you missed it, Boot Camp is a feature that allows Apple computers with chips from Intel (INTC) to boot to a hard-disk partition running Microsoft's (MSFT) Windows operating system. If there are any lingering doubts in the minds of many using Windows now who are intrigued by the Mac, Boot Camp will go a long way toward erasing them.|BusinessWeek|
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