Ground game

Since I've been arguing for awhile that the Obama campaign has to be understood first and foremost as an organizing campaign, I guess I've got no choice but to link to this:

Win or lose, "The New Organizers" have already transformed thousands of communities—and revolutionized the way organizing itself will be understood and practiced for at least the next generation. Obama must continue to feed and lead the organization they have built—either as president or in opposition. If he doesn't, then the broader progressive movement needs to figure out how to pick this up, keep it going and spread it to all 50 states. For any of that to happen, the incredible organizing that has taken place this year inside Obama's campaign—and also here and there in Clinton's—needs to be thoroughly understood and celebrated. Toward that end, here are glimpses from several days of observations and interviews in Central and Southwest Ohio. This article focuses on the field program's innovative "neighborhood team" structure and the philosophy of volunteer management underlying it that is best summarized by the field campaign's ubiquitous motto: "Respect. Empower. Include." |Zack Exley|